Project Description

1.Brief Introduction

HPMC-Hydroxypropyl Methyl Cellulose and Methyl Hydroxyethyl Cellulose and non-ionic cellulose ether made by natural high polymer cellulose as raw material and series of chemical processing. They are odorless, tasteless and non-toxic white powder, which can be dissolved in cold water to form a transparent viscous solution. Processing thickening, binding, dispersing, emulsifying, film, coating, suspending, absorbing, gelling, surface activity, water maintaining and protective colloid properties.


ItemsTechnical dataUnits
AppearanceWhite or off-white powder
Viscosity range (2%,Brookfield)300-65000mPa.S
Viscosity range (1%, NDJ)300-200000mPa.S
PH Value7-9
Gel temperature60-75%
Packing Density250 – 360g/l

3.HPMC products:

Landcel’s HPMC has good water retention and thickening properties, and are used in many types of building supplies additives.

HPMC for Tile Grouts

HPMC for Tile Adhesive


– Improve the adhesion between ceramic tile sealant and ceramic tile edge;
– Improve the flexibility and deformation ability of caulking agent;
– Give caulking agent excellent hydrophobicity to improve water resistance and stain resistance;
– Salt-petering reduction

HPMC for skim coat (HPMC for wall putty)


–Enhances the adhesion of putty to various base materials
–Improve water retention, consistency and stability of putty
–Gives good workability to putty

HPMC for plaster mortar


-Increasing the thelloxotropy
-Improving fluidity and pumpability
-Extending the open time
-Enhancing the mechanical strength

HPMC for self-leveling mortar


– Increased leveling, surface aesthetics and abrasion resistance
– Improves flexural and tensile bond strength on various substrates
– Against bleeding and segregation

Landcel HPMC all applications


5.Client feedback


Q: Are you trading company or manufacturer ?
A: We are factory/manufacturer. OEM can be acceptable.We can produce according to your indicators.

Q: Do you provide samples ? Is it free or extra?
A: Yes, we could offer 200 g free sample for each grade. otherwise, we provide free samples, but the freight will be afford by cleints. Free sample can be offered to ensure our quality.

Q: How can I get the samples?
A: Send me sample request, after confirmation we’ll dispatch samples by courier.

Q: What is your terms of payment ?
A: Different payterms available, we will offer best support to our Long-term partners. T/T, DP ,LC ,DA.

Q: How about OEM branding and packing?
A: Blank bag, Neutral bag available, OEM bag also available.

Q: How to ensure stable quality?
A: Full automatic production line & all the production processes is in the sealed evironment.Have our own lab to test it from batch to batch. Make sure the quality for all the goods out of our plant.

Q: What is the main application of the product?
A: Mainly used in construction additives, such as gypsum-based mortar, cement-based mortar, lime-based mortar. It has good use effect in coatings, tile adhesives, caulks, self-leveling, masonry mortar, putty, etc.

Q: What is the product viscosity range?
A: The viscosity range of building grade is 200-75000, which can be customized for you according to your different needs.

Q: How long will it take to get the product quotation?
A: The quotation can be obtained within 24 hours.

Q: Will there be discounts and offers?
A: According to your demand and market analysis, the larger the quantity, the more competitive the unit price.

Q: Service guarantee, after-sale guarantee?
A:1. Our business personnel are all professionally trained and have many years of experience in the industry, who can answer all kinds of product-related questions for you without any problems.
2. We adopt one-stop service, from your customized products to payment and departure, there are professionals who will contact you one-on-one.
3. We track products from production to sales to ensure product quality. If there is any quality problem, we guarantee perfect after-sale service.

Q: What are the strengths of your company?
A: We are a manufacturer with more than 12 years experience in producing and selling cellulose ethers. Professionally trained business personnel and R&D personnel. We have participated in many international exhibitions and have rich experience. It has served customers all over the world, and has won unanimous praise and long-term cooperation.

Q: I think your product is very advantageous. Can I act as your branding agency?
A: Thank you very much for your interest in our products, we will provide you with competitive prices and support, please consult relevant business personnel for details.